Naples-born singer-songwriter Less continues her thrilling ascent with her latest single ‘Instead of Making Love (Say Hello)’, a track that brims with playful irony, luminous production, and the confidence of an artist finding her voice. Following the momentum of her previous releases ‘I NEED ALL YOUR LOVE’ and ‘UP AND DOWN’, Less effortlessly bridges the emotional intimacy of indie-pop with the polished sheen of early-2000s pop.
From the first note, the song envelops us in a warmth that is both tender and vibrant. Less’ vocal delivery is captivating, intimate yet dynamic, carrying a conversational sincerity that draws us into her narrative world. The verses gently build into a chorus that bursts with heart and resolve, while the understated bridge allows a moment of introspection. Layered instrumentation is used with subtle elegance, with delicate guitar lines, steady percussion, and just enough reverb to give the track spaciousness without diluting its emotional core.
What makes this release particularly compelling is the evolution of Less’ songwriting. Her lyrics carry a wry, self-aware tone, reflecting both personal growth and the burgeoning awareness of her artistic identity. The song demonstrates a playful tension between melancholy and optimism that has become a hallmark of her work to date. Production-wise, her team at Kapow Vintage Studio in Florence, including Lorenzo Santi, Federico Maremmi, and Marco Lega, craft a backdrop that perfectly complements her expressive vocals, bringing clarity and depth to every moment.
‘Instead of Making Love (Say Hello)’ radiates a confidence and charisma that demands attention. It’s an intoxicating blend of nostalgia, emotion, and modernity, and a single that cements Less as a rising force in contemporary pop with an indie edge.
